Battle of the Brands: Primark vs John Lewis: Battle of the Brands


9:00 pm - 10:00 pm, Friday, April 10 on Channel 4 +1 (15)

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About this Broadcast

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Primark vs John Lewis: Battle of the Brands

Kate Quilton explores how department store John Lewis, long-time pillar of middle-class UK, famed for wedding lists and its much talked-about Christmas adverts, has found itself battling against cut-price upstart Primark, with its hit homeware ranges and viral beauty dupes. As wallets tighten, people want a cheap pick-me-up - a lipstick, a quirky mug, a cosy blanket - and these two giants of the high street are going all out to deliver


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Documentary News/Current Affairs

Cast & Crew

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Kate Quilton (Presenter)
Denise Glass (Producer)
Tim Dowse (Series producer)
Nicole Kleeman (Executive producer)

More Information

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Did You Know..

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Kate Quilton (Presenter)
Best Known For: Presenting Food Unwrapped.
Early-life: Katie Marie Quilton was born in November 1983 in the United Kingdom and grew up on the outskirts of Bury St Edmunds. She studied at the University of Bristol, where she did a student version of the documentary film Super Size Me (2004), where she ate kebabs for breakfast, lunch and dinner for a week.
Career: While she was a student, Quilton worked for both ITV and the BBC before going on to work as a broadcast journalist in Somerset for the BBC. She spent a lot of time with farmers here and reported mostly on food. Quilton was a commissioning editor for Channel 4 between 2010 and 2014. She stepped down from the role in 2014 so that she could focus full-time on the TV series Food Unwrapped, which she has presented since 2012. Other TV programmes she has worked on include Superfoods: The Real Story, The Shopper's Guide to Saving Money and Tricks of the Restaurant Trade.
Quote: 'Superfoods are everywhere!'
Trivia: She ran the London Marathon for Papworth Hospital in 2016.
Denise Glass (Producer)
Tim Dowse (Series producer)
Nicole Kleeman (Executive producer)

Before / After

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Gogglebox
10:00 pm